[{"id":295430946858,"handle":"60s","updated_at":"2025-12-04T07:14:55-05:00","published_at":"2025-04-23T14:40:41-04:00","sort_order":"best-selling","template_suffix":"60s-candy","published_scope":"global","title":"60s Candy Collections","body_html":"\u003cp\u003eStep back in time and explore our collection of 60s candy that brings nostalgic treats right to your door. Whether you’re reliving childhood memories or discovering these classics for the first time, our carefully curated selection of '60s candy will take you on a flavorful journey through history.\u003c\/p\u003e"},{"id":289156464682,"handle":"70s-candy","updated_at":"2025-12-04T07:14:53-05:00","published_at":"2024-12-12T09:44:28-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"70s Candy Collections","body_html":"\u003cdiv class=\"x_elementToProof\" data-olk-copy-source=\"MessageBody\"\u003eThe 1970s! From protest songs to disco. From bell bottoms to personal computers. A time of change, innovation, and new ventures into fun. And a Great Time for candy! Old style M\u0026amp;Ms still ruled while explosive ZotZ entered the scene. Candy jewelry, from Ring Pops to necklaces, added style to young candy lovers. And thanks to a surge of creative marketing, old style favorites become new again – THINK Tootsie Pops and the riveting question: \"How many licks does it take to get to the center of a Tootsie Roll Pop?\" Craziest of all, candy started appearing in everything from breakfast cereals to “health food” bars. DID YOU KNOW: Circus Peanuts, made in the 1880s, became the charms in Lucky Charms Cereal?\u003c\/div\u003e","image":{"created_at":"2024-12-12T09:49:40-05:00","alt":null,"width":2048,"height":2048,"src":"\/\/truetreatscandy.com\/cdn\/shop\/collections\/Untitled_design_-_2024-12-12T094837.965.png?v=1734014981"}},{"id":291189227562,"handle":"all-candy","updated_at":"2025-12-04T08:57:59-05:00","published_at":"2025-01-30T08:34:32-05:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"All Old Fashioned Candies","body_html":""},{"id":285115973674,"handle":"summer-fun","updated_at":"2025-12-04T07:14:55-05:00","published_at":"2024-09-19T11:37:01-04:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Everyday Fun Candy Collection","body_html":"","image":{"created_at":"2024-09-19T11:39:04-04:00","alt":null,"width":1535,"height":2048,"src":"\/\/truetreatscandy.com\/cdn\/shop\/collections\/Untitled-design-2022-10-20T161422.127_c8f9810d-e5bc-4118-8c5a-4346ad6ec935.jpg?v=1726760344"}},{"id":290043822122,"handle":"quick-order","title":"Quick Order","updated_at":"2025-12-04T12:51:50-05:00","body_html":null,"published_at":"2025-01-03T14:49:08-05:00","sort_order":"best-selling","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"web"},{"id":285115547690,"handle":"retro-treats","updated_at":"2025-12-04T07:14:55-05:00","published_at":"2024-09-19T11:36:32-04:00","sort_order":"manual","template_suffix":"retro-penny-candy","published_scope":"web","title":"Retro \u0026 Penny Candy Collections","body_html":"\u003cp style=\"text-align: center;\"\u003e\u003cem\u003e\u003cstrong\u003eFrom the Circus Peanut of the 1800s to the Satellite Wafers of the 1950s. Variety! Memories! Delicious!!\u003c\/strong\u003e\u003c\/em\u003e\u003c\/p\u003e","image":{"created_at":"2024-09-19T11:38:33-04:00","alt":null,"width":2560,"height":1920,"src":"\/\/truetreatscandy.com\/cdn\/shop\/collections\/Image-19-scaled_b6f0e6f7-b0e2-40d4-a984-8c445a3a8497.jpg?v=1726760313"}},{"id":285115482154,"handle":"1900s","updated_at":"2025-12-04T07:14:55-05:00","published_at":"2024-09-19T11:36:27-04:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Retro 1900s Candy Collections","body_html":"\u003ch5\u003eThe rise of candy we know today - from Candy Bars to Sponge Candy.\u003c\/h5\u003e\r\nThe 20th century launched an unprecedented age of candy made for kids, sent to soldiers at war, and reflecting everything from Prohibition to the Cold War. The colors were bright, the scent alluring, and the flavors out of this world.","image":{"created_at":"2024-09-19T11:38:27-04:00","alt":null,"width":2048,"height":2017,"src":"\/\/truetreatscandy.com\/cdn\/shop\/collections\/Untitled-design-2023-04-19T123907.127-1_473a8e56-fd45-41fa-8de7-d821f1aae1d9.jpg?v=1726760308"}},{"id":295426359338,"handle":"retro-candy","updated_at":"2025-12-04T07:14:55-05:00","published_at":"2025-04-15T12:28:46-04:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Retro Candy Collections","body_html":"","image":{"created_at":"2025-04-17T07:32:06-04:00","alt":null,"width":4032,"height":3024,"src":"\/\/truetreatscandy.com\/cdn\/shop\/collections\/d012120c-b13e-4d6b-a71a-b3d39470a2cd_2.jpg?v=1744889526"}}]
Gold Rush Gum is one-of-a-kind. Each cloth bag contains a rather lopsided yellow “nugget” meant to duplicate gold. The flavor is definitely not metallic – it’s sweet. The texture is bubblegum soft, meaning it’s fun, makes bubble-blowing easy, yet isn’t sticky. But let’s face it: the best part of Gold Rush Gum is its unique packaging and the chance for kids to join the Gold Rush of the mid-1800s … even though they have no idea what the Gold Rush is!
Allergen Disclaimer: Please note that our products are made in a facility that processes peanuts, tree nuts, dairy, soy, and wheat. While we take precautions to prevent cross-contamination, we cannot guarantee that our products are allergen-free.
Historical Insights
Gold Mine Gum was likely invented in the 1950s, but was passed on to some many candy companies – and was imitated by others – so it’s hard to say. The 1950s were a time of candy innovation as corporate candies rose up, in sharp and advertising-rich competition. Today, Gold Mine is considered an old-time retro chewing gum, which it certainly is.
Shipping
📩 Check Your Email for the Tracking Number! 📩 📢 B2B orders may take longer to ship than estimated
Please allow 3-5 business days for processing new retail orders. Many of our products are hand-made and assembled, so some orders may experience some delays depending on availability. Most orders are shipped within 5 business days. If you have any questions or concerns about your order please reach out to us.
True Treats is the only historically accurate candy store in the world, bringing the past to life through researched sweets, teas, syrups, and more. Every product is rooted in history, telling the story of how people from all walks of life enjoyed treats through time. Leading this effort is Susan, a nationally recognized candy historian, researcher, and author who appears regularly on TV, radio, and in major publications. With over 40 years of experience, she has written ten books and founded True Treats to share the fascinating history of candy in a fun and delicious way. Susan’s work uncovers the surprising origins of America’s favorite sweets, from ancient uses of sugar to the candies of the 1900s. Through True Treats, Susan makes history an interactive experience, allowing customers to taste the past while learning the stories behind every bite.